ON-PAGE OPTIMIZATION

On-page SEO is the process of optimizing every element of your website from the inside, rather than building links from the outside, to increase your visibility and rankings for target keywords in search. However, increasing search ranking and site performance is as much about optimizing your business processes as optimizing your website. That’s our specialty.

There’s no getting around it. SEO is, at its core, a very technical business. A long list of technical issues influences how search engine spiders crawl and index your site. If any of them are out of commission (or slightly off), your search rankings can plummet.

We start by conducting a technical audit, diagnosing your site’s problems, and identifying ways to improve its performance. We then work with your tech team to implement our custom solutions and follow up with implementation audits to ensure everything goes smoothly.

Once your site’s technical troubles are solved, we dive into your content. Our content strategists examine every corner of your site to ensure that everything is optimized for search and user experience. We don’t just believe in increasing your rankings but actually raising the quality of your content so that users convert once they get to your site.

hosting management

Page Titles

Page titles are one of the most important on-page SEO factors on a website. Each page must have a unique title with the main keywords. The title should be crisp and short and connect with viewers immediately to identify your brand. For better results, include the business name and site name in the page titles.

Meta Tags

For each page, you can include keywords as meta tags. This includes all the relevant keywords that have been researched previously. Search engines read the meta tags to compare the keywords with the visible content.

Meta Descriptions

Meta descriptions are the second most significant area where you can include relevant keywords that perfectly fit the quality content. These are used in the search results when your page is listed. So, do not forget to include meta descriptions for web pages.

URL Structure

Always include search engine-friendly URLs for all your pages. It shows the hierarchy of the information on the page. Because of the hierarchy, the engines deduce the relevant data without processing the page. The URLs with targeted keywords perform better and give effective results.

Content

Good content is linkable and supplies demand. One should include informative and relevant content with a 2-5% keyword density. Do not repeat and stuff the content with keywords because keyword stuffing doesn’t supply demand and is bad in the eyes of search engines.

Internal Linking

Optimizing internal and external outbound links is good for search engines and visitors. It allows for effective navigation around your site. Internal links can be used as the most functional weapon in the wide array of SEO tools.

Important HTML Tags

Underlining some fixed sections of your website is necessary. 

Header 1 is used for the site’s title or header text, and Headers 2 and 3 highlight the important sections of a page. Dividing the content of the page into headers is good for SEO purposes.

Broken Links Checker & Loading Time Checker

It is an online checker that validates and integrates websites and detects broken and dead links. The loading time checker examines the speed of websites and analyzes the load speed of each page.

Key elements of an optimized page

Our end goal is not just to optimize the content on your site but also to optimize your online business processes — from how your customers find the site to how they click ‘purchase.’ Revenue isn’t a buzzword. No conversation about your brand is complete without it.

Key elements of an optimized page –

  • Content quality stands apart.
  • Easy navigation.
  • The design is high quality and fits authentically with the brand.
  • The page is browser and device-responsive.
  • Keyword targeted and multi-device ready.
  • Uniquely valuable and shared through social media networks.
  • Our work structure follows these essential On-page SEO tactics.
  • On-page SEO tactics improve the exposure of your website to search engines and help increase its CTR (click-through ratio).