SEO FOR PRE SCHOOLS

Preschools are facing increasing challenges in finding customers. Word of mouth is certainly important, but more and more parents simply run a quick Google search and call the first couple of centers that pop up. To grow your customer base, then, you need to make it to the top of Google rankings.

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Reasons Pre schools need SEO

  • The Yellow Pages Are Dead, Google Is Hot : Not too long ago, you could take out an ad in the Yellow Pages and wait for parents to call. Now, a stunning 97% of people search for local businesses online, and Google is the undisputed king of the hill.
  • Free Traffic:Although this is slowly changing, advertising is still one of the largest costs for small businesses. Boosting your Google ranking gives you an ongoing stream of free traffic that you only need to convert to paying customers.
  • Quick Results:National and international businesses have to wait an average of 6 to 12 months to see the results of a new SEO campaign. As a childcare provider, though, you have a massive advantage. You are competing only with other daycares, nursery schools, or preschools in your local area, not those halfway around the world. And many of your competitors aren’t taking advantage of local SEO. This means that a targeted campaign could boost you to the first page of local Google listings in just 30 days!